I believe Jeffrey Gitomer says “If you can make ‘em laugh, you can make ‘em buy”.  If so, this guy will have a stellar career in sales, or comedy!

Note that his humor is mostly geared towards himself, and not towards his prospects.  Not only is he funny, he interacts with his prospects, engages them, and confirms his message using closing questions during his presentation, all without coming across as pushy.

I think his most effective technique here is that he sold himself and not just the product.  He’s a very smooth fast talker and could probably sell an ice cube to an Eskimo in a matter of minutes.  But judging by his presentation, it does appear he is selling a good product.

Here’s something to consider… is your sales presentation good enough to be viewed on YouTube?

Rewarding.  Practical.  Memorable…

RPM Promotions introduces a heavy-duty, one piece stainless steel grilling utensil with bottle opener, laser-cut to with your logo. Hard maple handles, brass rivets, and optional word text, websites or other logos may be branded onto the front and back of each wooden handle.

Practical, one of a kind gift idea proven to be the talk of any grill, any place.

Who doesn’t have a BBQ?  Great for:

Retail Gift with Purchase

Employee Recognition

Golf or Charity Prizes

Schools, Colleges, University events

Wedding Gifts

and more!

For more details and pricing information, please e-mail or call us right now!

(877) 606-6004

New year.  New targets.  New goals.

Here are just a few ways to cost effectively stay in front of your top prospects and clients all year that will help you achieve your targets and goals.  When your customers are in need of your products or services, you will be right in front of them at the time when they need you the most!  These ideas are also great to keep an important safety message or reminder in front of them as well!

.

. Calendars – even with today’s electronic age, wall and desk calendars are one of the most popular, cost effective and highly impacted and have a guaranteed shelf life of one year!  Chances are you’ve got a promotional calendar in view of you right now.  If not, email me and I’ll send you one of mine (WSL).

. . Sticky Notes – or, more commonly known as “Post It®” notes.  Inexpensive, a rainbow of colours, easy to distribute, everyone uses them, and they stick around for a very long time!

. . Note Cubes – the big brother of sticky notes, these cubes are great for full colour graphics.  Full size cubes have about 700 sheets.  Most full size cubes will last one to two years on someone’s desk!!!

Mugs – not a new idea, but still one of the most popular!  According to a promotional study, a mug sitting on a recipients desk will be looked at about 5 to 10 times a day.  If someone’s going to be looking at their mug anyway, why not have your company name and logo on it?  5 times a day X 5 days a week X 50 work weeks = at least 1250 that person will see your name.  There are a few tricks to choosing the right mug  – contact us to find out how to choose the right one for you!

. Magnets – fridge or otherwise, magnets will literally last for years promoting your company or message.  Most people will not throw out a magnet, since it is a useful item.  Most are on the refrigerator holding up a shopping list, homework, photos etc.  But how can you stand out from all the other magnets on the fridge?  We would be happy to share some ideas on how you can this effectively.

.

There are obviously more ideas, and we would like to know what has worked well for you!  Feel free to add your ideas to the mix.

Questions?  Email – ronp@rpmpromo.ca

The problem, and how you can fix it.

Most marketing and advertising campaigns focus on generating new business or attracting new customers. Unfortunately, some of these campaigns actually have a negative impact on their existing customers.

A personal example: My local Financial Establishment has a promotion for signing up with their credit card. It’s something to the effect of “you can win an exotic trip” by applying. Who wouldn’t want a chance at that? So me, being an existing card holder with this particular establishment, asked the teller if I am automatically entered since I’m a current member. Her answer: “it’s for new customers only”.

“But, I want a chance to win the trip. I’ve been a card holder for quite a while with you. Are existing card holders not eligible for the draw?”, I asked.

“Sorry, it’s only for new customers that sign up for (this particular credit card)”.

My first instinct was to say: “That’s bullsh*t!”. I didn’t, though, but that was my initial reaction.

In her defense, these rules were implemented by the Credit Card Company and not by them, which I found out by asking a few more questions. But most people probably wouldn’t have probed that far. They probably would have a similar initial reaction to mine above, and left with a feeling of being taken for granted. In my opinion, this generates one of three possible responses from your existing customers.

1. “Oh well, I guess that’s the way it is.” – many will either forget about it completely, or they will accept it but with a feeling of resentment for being overlooked as a loyal customer.

2. “I’m cancelling my service with you, and then re-applying so I can be eligible for the offer.” – Yes, this actually happens. This is counter-productive and wastes your customers time, and your company’s time.

3. “I’m cancelling my service with you, and signing up with your competition.” – While I have not researched any specific statistics, common sense suggests this probably happens more than many will admit or worse, even realize. Chances are you or someone you know has done this.

So, what can you do to avoid this from happening to your business? Send out a little blurb to your clients such as:

Bill – You’ll likely see “Promotion X” being advertised soon in order to generate new customers. While that is its main purpose, I certainly wouldn’t want to fail to reward you, one of our most valued customers. So, if you’d like to take advantage of it too, you can do so anytime before the deadline date. Ask I ask is that you give me two referrals I can send some information to and use your name with.”

Wow. Not only have you solidified your relationship with your existing customers by including them in upcoming promotions that specifically attract new business, you’ve also created a way to ensure your prospect list grows by two referrals should your existing customers want to be included in the promotion. Win for your existing customer – Win for you.

Thieves have long distance readers waiting to steal sensitive data from your credit card for fraudulent transactions.  Check out this news video below.

SOLUTION – Manufactured from a NEW patent-pending multi-ply RFID blocking high strength laminate to block the transmission of high frequency radio waves (13.56 MHz or UHF 860-960 MHz) used by smart contactless credit cards, debit cards, licenses etc… The new IDENTITY THEFT GUARD sleeves completely block the unauthorized retrieval of confidential information embedded within these “smart” card.

This provides excellent protection in public places, such as airports, malls or even just walking down the street.  Less than $1.00 will help protect from unauthorized access to all your credit card information.

Provide these to your customers and your logo will be with them where ever they use their credit card.  When other people ask them what it is and where they got it, guess who gets talked about?

For more information, please contact us!

Introducing Pop Up Cards!

Invitations…  Special announcements…  Product launches…  These will create instant impact with your message, get shown to a ton of people, and generate interest in your promotion!

E-mail us for more information!

Check out these two short video presentations!

Prices start at $0.85 each.

Delivery ranges from 2 -4 weeks for orders less than 5,000 units, to 8 – 10 weeks for higher quantities.

- Fully customizable pop up box (4 colour process In and Out)

- Fully customizable inner info card

- Option to replace info card with STORE gift card. Fits perfectly!! – Some gift cards will increase the weight, thus increase the cost with Canada Post!   Please note!

- Customizable envelope.  Colour of choice.  Extra cost will apply.

- Self adhesive envelope.  We can deliver sealed or open.  Please specify!!

- Stamping, labeling, and mailing services are available.  Extra cost will apply.

- Weight is 28 grams.  Perfect for Canada Post or US postal service.

Still have questions?  Ready to order?

Contact us now!  We are happy to help you.

Here’s a great behind the scenes look at what goes on when you order something with your logo!

Not only made from stone, but made in CANADA too, eh!

No trees, no water, or bleach are used in its production.  Rock Paper Notepads can be marked with a variety of metal objects such as paper clips, keys, pop tabs, as well as your everyday pen or pencil.

This tough paper works in extreme conditions, is water resistant, tear resistant, grease proof, and anti-bacterial!

These are perfect for the Health Care industry, Educational sector, Automotive industry, Marine sector or anyone working outdoors in poor weather conditions such as construction workers, police, fire department, city workers etc.

Plus, we have fully custom BAGS MADE FROM STONES as well!

Check out all the styles and pricing information here, and an overview in the video below…

To learn more or request samples, please contact us.

Contact us if you have any questions, or to place an order right now!

Introducing the Foldable Water Bottle, voted the Best New Product for 2011 at this year’s Promotional Product Association International Show in Las Vegas!

Limited quantities will be available in March.

PRE-ORDERS are being accepted NOW.

Order right away to avoid missing out on the “Best New Product” of the year!

Call 1-877-606-6004 or e-mail ronp@rpmpromo.ca to confirm your order or if you have any questions.

The dull days of winter offer an excellent opportunity to shine!

Be noticed by adding some

COLOUR

to your next promotion.

Adding colour enhances your promotion for trade show themes, recognition awards, appreciation gifts and more. Find your ideal product, within budget.

Check out some colourful ideas here!